To get the color right, a pigment manufacturer expands its curing capabilities
When a powder that is white in the lab comes out yellowish on a finishing line, an aluminum pigment manufacturer embarks on a problem-solving odyssey that reveals a fundamental difference between cure ovens.
If you’ve ever had to repaint a room and you just wanted to keep it simple and paint it white, this seemingly basic coating solution can quickly become alarmingly complex and nuanced. Do you want glossy, semi-gloss, flat, or satin? And the endless color cards and rows of color chips claiming to be white, range from a yellowy ivory to a pristine marshmallow hue and everything in between depending on the pigment cocktail. After shaking the can and putting the first coat on the wall, does the color still look like the chip you based your selection on?