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Publication Date: 02/2011
Pages: 4
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At this Wisconsin company, four powder coating lines provide the flexibility that spells s-u-c-c-e-s-s

When a custom coater installs application equipment with fast color change capability, digital controls, and highly efficient gun movers, it not only increases its finishing capabilities, but also decreases its powder use and labor. Its goal? To be among the best.

When author Tom Robbins said “stay committed to your decisions, but flexible in your approach,” Mark Mortensen must have been listening. For nearly 15 years, Mortensen’s company, All-Color Powder Coating, has consistently proved that his “if they want it--we will figure out how to do it” approach is good business. The All-Color name spells flexibility, and the walls of the offices outside the company’s 61,360-square-foot plant are decorated with colored plaques of every shade and texture you can imagine.

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