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Publication Date: 03/2003
Pages: 4
PDF Format
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New technology combines powder coating with vacuum plating as durable replacement for traditional chrome

This article discusses a chrome replacement technology that includes a powder base- and topcoat that provides automotive wheelmakers with a more durable, less expensive alternative to electroplating. The article explains how the technology was developed and how it works.

Tier One original equipment manufacturers [OEMs] and aftermarket makers who supply wheels to the automotive industry spend a lot of money on chroming wheels and generate a lot of hazardous byproducts with electroplating. In addition, chrome plating doesn't provide a very durable coating for the harsh life of an automotive wheel. Instead of looking to Motown, home of America's Big Three automakers, wheel manufacturers have traveled to the San Francisco Bay Area to witness an effective chrome replacement technology.

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